Past Projects

This commercial for a collection of Star Trek CDs and cassette tapes stars Walter Koenig. It was produced by Joe Schneider, owner of San Jose’s Direct Marketing Group, for GNP/Crescendo Records, Los Angeles. The spot was directed by Rich Yacco and shot by Pat Caster at the Marketing Video Productions (MVP) studio in Milpitas.

This is the last commercial starring Joe Montana for Northern California Nissan Dealers shot in the late 1980s by Bay Area Interconnect (BAI) Productions in their studio on 4th street near the San Jose airport. It was directed by Rich Yacco, BAI staff producer/director.

This is one of the last commercials in the mid 1980’s starring Paul Ghiringhelli for Northern California Nissan/Datsun Dealers. Full-size vehicles were shot on a large green screen in a San Jose studio. Burlingame advertising executive Gene Bell was producer. Rich Yacco was director. The production company was Bay Area Interconnect (BAI) Productions.

This commercial for the Northern California Nissan/Datsun Dealers was shot at Independence High School in San Jose and featured members of the school’s marching band. Burlingame advertising executive Gene Bell was producer. Rich Yacco was director. The production company was Bay Area Interconnect (BAI) Productions.

With his acting career taking off, and as a thank you to Burlingame advertising agency executive and producer Gene Bell, John Callahan returned to San Francisco in the early 1980s to shoot this commercial for the Northern California Nissan/Datsun Dealers. This was one of two commercials shot on the same day in a San Francisco studio directed by Rich Yacco, staff producer/director for Bay Area Interconnect (BAI) Productions, San Jose.

This is one of several early 1980s Northern California Nissan/Datsun Dealers commercials featuring Lisa Davenport, a former Miss California (1982) who would become Miss California for a second time in 1985. Shot on location in San Jose’s Rose Garden neighborhood the spot was produced by Burlingame advertising executive Gene Bell. It was directed by Rich Yacco, staff producer/director for Bay Area Interconnect (BAI) Productions, San Jose.

This is one of a few mid 1980s commercials starring Jack “Hacksaw” Reynolds for Northern California Nissan/Datsun Dealers. Burlingame advertising executive Gene Bell was producer. Rich Yacco was director. The production company was Bay Area Interconnect (BAI) Productions. The location was a small studio in San Jose.

This commercial for Northern California Nissan/Datsun Dealers was shot on a small ranch south of San Jose. Burlingame advertising executive Gene Bell was producer. Rich Yacco was director. The production company was Bay Area Interconnect (BAI) Productions.

Olympic Gold Medalist and San Francisco Bay to Breakers champion Rod Dixon stars in this commercial for Northern California Nissan/Datsun Dealers. It was shot along the Bay to Breakers route in San Francisco. Burlingame advertising executive Gene Bell was producer. Rich Yacco was director. The production company was Bay Area Interconnect (BAI) Productions.